alexfriesen1

12.2

Describe in detail how the business implemented the four P’s to add value and/or promote the product or service. Price: Although the price of this product isn’t the focus of this commercial, through their choice of actor in the ad and location it is clear this is a high quality affordable product. Product: The productContinue reading “12.2”

12.1

Describe in detail the image, and why you believe the company selected the brand elements (color, size, layout, character, etc.) that they did. Your analysis should include a brief description of the competitors and how your selected brand logo compares. In other words, why did they choose the brand elements that they did I believe thatContinue reading “12.1”

11.2

Describe in detail how the business implemented the four P’s to add value and/or promote the product or service. Price: “15 minutes could save you 15% or more”. GEICO has always advertised themselves as being an affordable insurance option and that remains the same through this commercial Product: Although GEICO insurance is more of aContinue reading “11.2”

11.1

10.2

10.1

9.2

Describe in detail how the business implemented the four P’s to add value and/or promote the product or service. Price: Although price was not a focus of the commercial one can conclude from the advertisement that you will be paying for the quality. There is a large emphasis on travel throughout and these people tendContinue reading “9.2”

9.1

Describe in detail how the business implemented the four P’s to add value and/or promote the product or service. Price: Although not the focus of this advertisement, viewers can conclude from the style and look of the actors that coke is an affordable drink for everyone. The people featured are dressed in everyday clothes andContinue reading “9.1”

8.2

Describe in detail how the business implemented the four P’s to add value and/or promote the product or service. Price: The price of their product was not directly advertised in their commercial, however, Budweiser was appealing and targeting regular class Americans implying an affordable price to their product. Product: Budweiser tends to be a well-known,Continue reading “8.2”

8.1

Describe in detail how the business implemented the four P’s to add value and/or promote the product or service. Price: Although Kia does not directly market and advertise their price in their commercial, they do utilize a young boy striving to be someone in a world where he had nothing. Although indirectly marketed, I believeContinue reading “8.1”